A conceptual model of the holistic effects of atmospheric cues in fashion retailing
Year of publication: |
2015
|
---|---|
Authors: | Ballantine, Paul W. ; Parsons, Andrew ; Comeskey, Katrina |
Published in: |
International journal of retail & distribution management. - Bingley : Emerald Group Publishing Limited, ISSN 0959-0552, ZDB-ID 1026884-4. - Vol. 43.2015, 6, p. 503-517
|
Subject: | Consumer behaviour | Retailing | Retail atmospherics | Store design | Konsumentenverhalten | Einzelhandel | Retail trade | Ladengestaltung | Textilhandel | Textile distribution |
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