A conceptual replication of the differential price framing effect in the field
Sören Köcher, Markus Husemann-Kopetzky, Marie Schirmbeck, Melina Hess, Fabian Gmeindl, Samuel Hess
| Year of publication: |
2024
|
|---|---|
| Authors: | Köcher, Sören ; Husemann-Kopetzky, Markus ; Schirmbeck, Marie ; Hess, Melina ; Gmeindl, Fabian ; Hess, Samuel |
| Subject: | Conceptual Replication | Consumer Choice | Differential Price Framing | Field Experiment | Partitioned Pricing | Konsumentenverhalten | Consumer behaviour | Experiment | Feldforschung | Field research | Prospect Theory | Prospect theory | Preismanagement | Pricing strategy | Zahlungsbereitschaftsanalyse | Willingness to pay |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1007/s11002-023-09690-7 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015125170