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Gearing up for mobile advertising : a cross-cultural examination of key factors that drive mobile messages home to consumers
Choi, Yung Kyun, (2008)
A cross-cultural comparison analysis of customer attitudes toward mobile phone services in the US and Korea
Cho, Yoon C., (2009)
Technical, business and policy challenges of mobile television
Bauer, Johannes M., (2009)
Socio-technical challenges in the development of digital multimedia broadcasting : a survey of Korean mobile television development
Shin, Dong-Hee, (2006)
A cross-national study of mobile internet services : a comparison of US and Korean mobile internet users
Shin, Dong-Hee, (2009)
Virtual gratifications of wireless Internet : is wireless portable Internet reinforced by unrealized gratifications?