A DEA analysis using quality and advertising as determinants of strategic group membership in the automobile industry
Eric C. Jackson
| Year of publication: |
2010
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|---|---|
| Authors: | Jackson, Eric C. |
| Published in: |
Review of business information systems. - Littleton, Colo., ISSN 1534-665X, ZDB-ID 2442108X. - Vol. 14.2010, 4, p. 1-16
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| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Language: | English |
| Source: |
Persistent link: https://www.econbiz.de/10009885780