A digitally enabled circular economy for mitigating food waste : understanding innovative marketing strategies in the context of an emerging economy
Michele de Souza, Giancarlo Medeiros Pereira, Ana Beatriz Lopes de Sousa Jabbour, Charbel Jose Chiappetta Jabbour, Luiz Reni Trento, Miriam Borchardt, Leandro Zvirtes
| Year of publication: |
2021
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|---|---|
| Authors: | Souza, Michele de ; Pereira, Giancarlo Medeiros ; Jabbour, Ana Beatriz Lopes de Sousa ; Chiappetta Jabbour, Charbel José ; Trento, Luiz Reni ; Borchardt, Miriam ; Zvirtes, Leandro |
| Published in: |
Technological forecasting & social change : an international journal. - Amsterdam : Elsevier, ISSN 0040-1625, ZDB-ID 280700-2. - Vol. 173.2021, p. 1-14
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| Subject: | Big data | Sustainability | Circular economy | Digital technologies | Green marketing | Sustainable operations | Kreislaufwirtschaft | Recycling | Nachhaltigkeit | Nachhaltige Entwicklung | Sustainable development | Digitalisierung | Digitization | Marketingmanagement | Marketing management | Big Data | Öko-Marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.techfore.2021.121062 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013203745