A grounded theory of value dissonance in strategic relationships
Year of publication: |
December 2016
|
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Authors: | Pinnington, Bruce D. ; Meehan, Joanne ; Scanlon, Tom |
Published in: |
Journal of purchasing and supply management. - Amsterdam : Elsevier Science, ISSN 1478-4092, ZDB-ID 2111016-5. - Vol. 22.2016, 4, p. 278-288
|
Subject: | Value | Strategic relationships | B2b relationships | Perceptions | Stakeholders | Grounded theory | Focus groups | Grounded Theory | Stakeholder | Lieferantenmanagement | Supplier relationship management | Beziehungsmarketing | Relationship marketing | Strategisches Management | Strategic management | B-to-B-Marketing | Business-to-business marketing | Betriebliche Wertschöpfung | Value creation |
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