A hierarchical structure to evaluate risk of customer relationship management (CRM) projects
Abbas Keramati, Salman Nazari-Shirkouhi and H. Moshki; E. Maleki Berneti
Year of publication: |
2010
|
---|---|
Authors: | Keramati, Abbas ; Nazari-Shirkouhi, Salman ; Moshki, H. ; Berneti, E. Maleki |
Published in: |
International journal of electronic customer relationship management : IJECRM. - Genève : Inderscience Publ., ISSN 1750-0664, ZDB-ID 2422795X. - Vol. 4.2010, 2, p. 97-124
|
Saved in:
Saved in favorites
Similar items by person
-
A hierarchical structure to evaluate risk of customer relationship management (CRM) projects
Keramati, Abbas, (2010)
-
The adoption of Customer Relationship Management (CRM) : an empirical study on Iranian firms
Keramati, Abbas, (2008)
-
The adoption of Customer Relationship Management (CRM) : an empirical study on Iranian firms
Keramati, Abbas, (2008)
- More ...