A literature review and integrative performance measurement framework for multinational companies
| Year of publication: |
2003
|
|---|---|
| Authors: | Yeniyurt, Sengun |
| Published in: |
Marketing intelligence & planning. - Bradford : Emerald, ISSN 0263-4503, ZDB-ID 832078. - Vol. 21.2003, 3, p. 134-142
|