A model of purchase intervals for new product introduction
Year of publication: |
1972
|
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Authors: | Marks, Eli S. ; Mesak, Hani I. ; Gupta, Shiv K. |
Published in: |
Proceedings of the Business and Economic Statistics Section / American Statistical Association : papers presented at the annual meeting of the American Statistical Association, ... under the sponsorship of the Business and Economic Statistics Section. - Alexandria, Va. : Assoc., ISSN 0066-0736, ZDB-ID 209119-7. - 1972, p. 373-375
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Subject: | Nahrungsmittel | Absatz und Verbrauch |
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