A new fast, reliable filtering method for multiple criteria decision making

Purpose – This paper aims to introduce a new method for the evaluation and selection (filtering) of alternatives in a complex multi‐criteria decision environment. Design/methodology/approach – The method uses an original modified outranking methodology to select optimal opportunities among competing alternatives for adoption. Findings – The process has application in scenarios such as wherein an executive or manager of a technology‐intensive enterprise faces the significant challenges of making effective investment decisions for new business processes and product technology. Practical implications – As applied in an enterprise technology decision‐making environment, the method reduces uncertainty in the process of filtering and selecting the best technology opportunities evaluated against multiple criteria or business objectives. Originality/value – The value of the method is in its simplicity and expediency to identify, assess, and then isolate the most appropriate technology opportunities among many.