A nomological framework of antecedents and postcedents to satisfaction in purchase and sales business relationships
Jyh-Liang Guan, Tzong-Ru Lee, Pierre Mostert and Göran Svensson and Nils M. Høgevold
| Year of publication: |
2023
|
|---|---|
| Authors: | Guan, Jyh-Liang ; Lee, Tzong-ru ; Mostert, Pierre ; Svensson, Göran ; Høgevold, Nils M. |
| Published in: |
Journal of contemporary marketing science. - Bingley : Emerald, ISSN 2516-7499, ZDB-ID 2952865-3. - Vol. 6.2023, 1, p. 46-63
|
| Subject: | Satisfaction | Trust | Commitment | Cooperation | Coordination | Continuity | Purchase | Sales | Business relationship | Taiwan | Vertrauen | Confidence | Beziehungsmarketing | Relationship marketing | Kundenzufriedenheit | Customer satisfaction | Lieferantenmanagement | Supplier relationship management | B-to-B-Marketing | Business-to-business marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JCMARS-02-2022-0003 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014301512