A note on "Corporate social responsibility and marketing channel coordination"
Year of publication: |
2013
|
---|---|
Authors: | Brand, Björn ; Grothe, Michael |
Other Persons: | Goering, Gregory E. (contributor) |
Published in: |
Research in economics : an international review of economics. - Amsterdam [u.a.] : Elsevier Science, ISSN 1090-9443, ZDB-ID 1379004-3. - Vol. 67.2013, 4, p. 324-327
|
Subject: | Bilateral monopoly | Channel coordination | Socially concerned firm | Corporate Social Responsibility | Corporate social responsibility | Vertriebsweg | Distribution channel | Monopol | Monopoly | Koordination | Coordination | Theorie | Theory |
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