A perception gap investigation into food and cuisine image attributes for destination branding from the host perspective : the case of Australia
Mun Yee Lai, Catheryn Khoo-Lattimore, Ying Wang
| Year of publication: |
December 2018
|
|---|---|
| Authors: | Lai, Mun Yee ; Khoo, Catheryn ; Wang, Ying |
| Published in: |
Tourism management : research, policies, practice. - Amsterdam [u.a.] : Elsevier Science, ISSN 0261-5177, ZDB-ID 802245-8. - Vol. 69.2018, p. 579-595
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| Subject: | Destination food image | Destination branding | Cognitive food image | Attributes | Projected image | Perception gap | Food tourism | Markenimage | Brand image | Australien | Australia | Destinationsmanagement | Destination management | Markenführung | Brand management | Herkunftsbezeichnung | Designation of origin | Tourismusmarketing | Tourism marketing | Lebensmittel | Food | Konsumentenverhalten | Consumer behaviour | Wahrnehmung | Perception | Gastronomie | Restaurant industry |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.tourman.2018.06.033 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011903630