A primer on competitive intelligence
Year of publication: |
2004
|
---|---|
Authors: | Campbell, David |
Published in: |
Competitive intelligence : a framework for web-based analysis and decision making. - Mason, Ohio [u.a.] : Thomson/South-Western, ISBN 0-324-20325-X. - 2004, p. 13-36
|
Subject: | Wettbewerbsanalyse | Competitive analysis | Betriebliches Informationssystem | Business intelligence system | Strategisches Management | Strategic management | Wettbewerb | Competition | Wettbewerbsstrategie | Competitive strategy |
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