A product recommendation model based on online reviews : improving PageRank algorithm considering attribute weights
Year of publication: |
2024
|
---|---|
Authors: | Zhang, Chenxi ; Xu, Zeshui |
Published in: |
Journal of retailing and consumer services. - Amsterdam : Elsevier Science, ISSN 0969-6989, ZDB-ID 2020784-0. - Vol. 81.2024, Art.-No. 104052, p. 1-22
|
Subject: | Multi-criteria decision making (MCDM) | Online reviews | PageRank algorithm | Recommendation model | Review usefulness | Multikriterielle Entscheidungsanalyse | Multi-criteria analysis | Personalisierung | Personalization | Algorithmus | Algorithm | Online-Handel | Online retailing | Virales Marketing | Viral marketing | Konsumentenverhalten | Consumer behaviour | Produktqualität | Product quality |
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