A Psychological Perspective on Service Segmentation Models: The Significance of Accounting for Consumers' Perceptions of Waiting and Service
| Year of publication: |
1995
|
|---|---|
| Authors: | Carmon, Zev ; Shanthikumar, J.George ; Carmon, Tali F. |
| Published in: |
Management science : journal of the Institute for Operations Research and the Management Sciences. - Hanover, Md : INFORMS, ISSN 0025-1909, ZDB-ID 2063451. - Vol. 41.1995, 11, p. 1806-1815
|