A quantitative review and analysis of social commerce adoption studies by focusing on applied theories

Nasibeh Pouti, Mohammad Taghi Taghavifard

Year of publication:	2024
Authors:	Pouti, Nasibeh ; Taghavifard, Mohammad Taghi
Published in:	International journal of business innovation and research : IJBIR. - Genève [u.a.] : Inderscience Enterprises, ISSN 1751-0260, ZDB-ID 2436046-6. - Vol. 33.2024, 3, p. 269-314
Subject:	adoption and use \| basic theories \| social media \| Social Web \| Social web \| Innovationsakzeptanz \| Innovation adoption \| Theorie \| Theory \| Innovationsdiffusion \| Innovation diffusion \| Konsumentenverhalten \| Consumer behaviour

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