A resouce mapping framework for value co-creation in social media
Qian Yuan, Shuqin Cai and Peng Zhou
| Year of publication: |
2014
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|---|---|
| Authors: | Yuan, Qian ; Cai, Shuqin ; Zhou, Peng |
| Published in: |
International journal of networking and virtual organisations : IJNVO. - Olney, Bucks. : Inderscience Enterprises, ISSN 1470-9503, ZDB-ID 2113295-1. - Vol. 14.2014, 1/2, p. 25-39
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| Subject: | social media | value co-creation | resource mapping framework | negative WOM | virtual organisations | networking | Social Web | Social web | Kundenintegration | Customer integration | Betriebliche Wertschöpfung | Value creation | Virtuelle Organisation | Virtual organization | Soziales Netzwerk | Social network |