A robust optimization approach to allocation of marketing budgets
| Year of publication: |
2011
|
|---|---|
| Authors: | Albadvi, Amir ; Koosha, Hamidreza |
| Published in: |
Management decision : MD. - Bradford : Emerald, ISSN 0025-1747, ZDB-ID 4119460. - Vol. 49.2011, 4 (3.5.), p. 601-622
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