A rose by any other name.: Color-naming influences on decision making
| Year of publication: |
2006
|
|---|---|
| Authors: | Skorinko, Jeanine L. ; Kemmer, Suzanne ; Hebl, Michelle R. ; Lane, David M. |
| Published in: |
Psychology & marketing. - New York, NY : Wiley, ISSN 0742-6046, ZDB-ID 2269338. - Vol. 23.2006, 12, p. 975-994
|