A safety marketing stimuli-response model of passenger behaviour in the ferry context
Chin-Shan Lu, Ho Yee Poon, Hsiang-Kai Weng
| Year of publication: |
2018
|
|---|---|
| Authors: | Lu, Chin-Shan ; Poon, Ho Yee ; Weng, Hsiang-Kai |
| Published in: |
Maritime business review. - Bingley : Emerald Publishing, ISSN 2397-3757, ZDB-ID 2912394-X. - Vol. 3.2018, 4, p. 354-374
|
| Subject: | Ferry services | Safety awareness | Safety behavior | Safety marketing | Fährschifffahrt | Ferry shipping | Arbeitsschutz | Occupational safety | Verkehrssicherheit | Traffic safety | Konsumentenverhalten | Consumer behaviour | Luftverkehrssicherheit | Aviation safety | Verbraucherschutz | Consumer protection | Verkehrsunfall | Traffic accident | Seeverkehrssicherheit | Maritime safety |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/MABR-09-2018-0039 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012256598