A statistical distribution useful in product life-cycle modeling

Starting from some recent results presented by Isaic – Maniu and Vodă (2008) regarding the Product Life – Cycle (PLC), we propose here an alternative statistical distribution in order to describe all four phases of a product life span. This distribution is the so-called ALPHA distribution which was formerly used in reliability theory as time-to-failure distribution.

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Year of publication:	2009
Authors:	PETRESCU, Emil
Published in:	Management & Marketing. - Economic Publishing House, ISSN 1842-0206. - Vol. 4.2009, 2, 14
Publisher:	Economic Publishing House
Subject:	PLC (Product Life-Cycle) \| life span \| statistical modeling \| Alpha distribution

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Extent:	application/pdf
Type of publication:	Article
Language:	English
Source:	RePEc - Research Papers in Economics

Persistent link: https://www.econbiz.de/10004997481