A structured approach to prioritise critical-to-customer-satisfaction attributes of consumer durable products
Dhananjay A. Jolhe; A. Subash Babu
| Year of publication: |
2014
|
|---|---|
| Authors: | Jolhe, Dhananjay A. ; Babu, A. Subash |
| Published in: |
International journal of business innovation and research. - Genève [u.a.] : Inderscience, ISSN 1751-0252, ZDB-ID 2271131-4. - Vol. 8.2014, 6, p. 634-670
|
| Subject: | critical-to-customer-satisfaction attributes | interpretive structural modelling | ISM | product quality | Produktqualität | Product quality | Konsumentenverhalten | Consumer behaviour | Theorie | Theory | Dauerhafte Konsumgüter | Durable goods | Konsumgüter | Consumer goods | Strukturgleichungsmodell | Structural equation model |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011290116