A Study of Brand Image, Perceived Service Quality, Patient Satisfaction and Behavioral Intention Among the Medical Tourists
Year of publication: |
2017
|
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Authors: | Cham, Tat Huei |
Other Persons: | Yet Mee, Lim (contributor) ; Nai-Chiek, Aik (contributor) |
Publisher: |
[2017]: [S.l.] : SSRN |
Subject: | Kundenzufriedenheit | Customer satisfaction | Dienstleistungsqualität | Service quality | Markenimage | Brand image | Konsumentenverhalten | Consumer behaviour | Krankenhaus | Hospital | Patienten | Patients | Urlaubsverhalten | Holiday behaviour | Gesundheitsversorgung | Health care |
Extent: | 1 Online-Ressource (12 p) |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | In: Global Journal of Business and Social Science Review, Vol. 2(2) 2014. 32-43 Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments April 16, 2014 erstellt |
Classification: | L80 - Industry Studies: Services. General ; L89 - Industry Studies: Services. Other ; z30 |
Source: | ECONIS - Online Catalogue of the ZBW |
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