A study on customers' preference of Samsung television with special reference to Vasanth & Co, Ullagaram Branch, Chennai
Manoj Kumar G. V., Anantharaj E. and Ramesh Kumar J.
| Year of publication: |
2014
|
|---|---|
| Authors: | Manoj Kumar, G. V. ; Anantharaj E. ; Kumar J., Ramesh |
| Published in: |
International journal of applied business and economic research. - New Delhi : Serials Publ., ISSN 0972-7302, ZDB-ID 2460416-1. - Vol. 12.2014, 2, p. 403-412
|
| Subject: | Konsumentenverhalten | Consumer behaviour | Indien | India | Beziehungsmarketing | Relationship marketing | Fernsehen | Television |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10010374632