A study on the mediating role of halal perception : determinants and consequence reflections
Suraiya Ishak, Abd Hair Awang, Mohd Yusof Hussain, Zaimah Ramli, Sarmila Md Sum, Suhana Saad and Azima Abd Manaf ( School of Social, Development and Environmental Studies, Faculty of Social Science and Humanities, Universiti Kebangsaan Malaysia, Bangi, Malaysia)
| Year of publication: |
2016
|
|---|---|
| Authors: | Ishak, Suraiya ; Abd Hair Awang ; Mohd. Yusof Hussain ; Zaimah Ramli ; Sarmila Md Sum ; Suhana Saad ; Azima Abd Manaf |
| Published in: |
Journal of Islamic marketing : JIMA. - Bingley : Emerald, ISSN 1759-0833, ZDB-ID 2556158-3. - Vol. 7.2016, 3, p. 288-302
|
| Subject: | Intrinsic cues | Islamic marketing | The Muslim consumer | Extrinsic cues | Islamic markets | Halal market | Selling to Islamic markets | Asymmetric information | Halal food | Halal perception | Signal theory | Credence product | Islam | Islamisch | Islamic | Konsumentenverhalten | Consumer behaviour | Asymmetrische Information | Marketingmanagement | Marketing management | Marketing | Islamische Staaten | Islamic countries | Lebensmittel | Food | Muslime | Muslims | Wahrnehmung | Perception | Islamisches Wirtschaftssystem | Islamic economics |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JMA-02-2015-0010 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011552210