A systematic comparison of first-time and repeat visitors via a two-phase online survey

Xiang Li; Chia-Kuen Cheng; Hyounggon Kim; James F. Petrick

Year of publication:	2008
Authors:	Li, Xiang ; Cheng, Chia-Kuen ; Kim, Hyounggon ; Petrick, James F.
Published in:	Tourism management : research, policies, practice. - Amsterdam [u.a.] : Elsevier Science, ISSN 0261-5177, ZDB-ID 802245-8. - Vol. 29.2008, 2, p. 278-293
Subject:	Tourismusforschung \| Tourism research \| Urlaubsverhalten \| Holiday behaviour \| Tourismusmarketing \| Tourism marketing \| Online-Marketing \| Internet marketing \| Werbewirkung \| Advertising effects \| USA \| United States

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