A theatrical perspective on service performance evaluation : the customer-critic approach
Kim Harris; Richard Harris; Dominic Elliot; Steve Baron
| Year of publication: |
2011
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|---|---|
| Authors: | Harris, Kim ; Harris, Richard ; Elliot, Dominic ; Baron, Steve |
| Published in: |
Journal of marketing management : MM. - Abingdon : Routledge, Taylor & Francis Group, ISSN 0267-257X, ZDB-ID 645971-7. - Vol. 27.2011, 5/6, p. 477-502
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| Subject: | Dienstleistungsqualität | Service quality | Theater | Theatre | Kritik | Criticism | Marktforschung | Market research |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009159923