A value exchange model for the channel of distribution : implications for management and research
Richard Lee Miller, and William F. Lewis, and J. Paul Merenski
| Year of publication: |
1985
|
|---|---|
| Authors: | Miller, Richard Lee |
| Other Persons: | Lewis, William F. (contributor) ; Merenski, J. P. (contributor) |
| Published in: |
Journal of the Academy of Marketing Science. - New York, NY : Springer Science + Business Media LLC, ISSN 0092-0703, ZDB-ID 1187865-4. - Vol. 13.1985, 4, p. 1-17
|
| Subject: | Vertriebsweg | Distribution channel |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001020349