Ad-blocking games : monetizing online content under the threat of ad avoidance
Nevena Vratonjic, Mohammad Hossein Manshaei, Jens Grossklags, and Jean-Pierre Hubaux
| Year of publication: |
2013
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|---|---|
| Authors: | Vratonjic, Nevena ; Manshaei, Mohammad Hossein ; Grossklags, Jens ; Hubaux, Jean-Pierre |
| Published in: |
The economics of information security and privacy : [this volume contains a selection of 13 revised contributions to the 11th WEIS, which took place in Berlin, Germany, on 25 - 26 June 2012.]. - Berlin : Springer, ISBN 3-642-39497-3. - 2013, p. 49-73
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| Subject: | Online-Marketing | Internet marketing | Datensicherheit | Data security | Datenschutz | Data protection | Digitale Dienste | Web-based service | Internetnutzung | Internet usage | Extensives Spiel | Extensive form game | Simulation | Theorie | Theory |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Konferenzbeitrag ; Conference paper ; Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010498923