Adaptive Behavior, in Buyer-Supplier Relationships - A key element of business relationship management
| Year of publication: |
1999
|
|---|---|
| Authors: | Brennan, Ross ; Turnbull, Peter W. |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 1201244. - Vol. 28.1999, 5, p. 481-496
|