Addendum to "Cross-validating Regression Models in Marketing Research"
Year of publication: |
1996
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Authors: | Steckel, Joel H. ; Vanhonacker, Wilfried R. |
Published in: |
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences. - Hanover, Md : INFORMS, ISSN 0732-2399, ZDB-ID 883054x. - Vol. 15.1996, 1, p. 109
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