Adoption of artificial intelligence in banking services : an empirical analysis
Year of publication: |
2023
|
---|---|
Authors: | Mahfuzur Rahman ; Teoh Hui Ming ; Tarannum Azim Baigh ; Sarker, Moniruzzaman |
Published in: |
International journal of emerging markets. - Bradford : Emerald, ISSN 1746-8817, ZDB-ID 2242085-X. - Vol. 18.2023, 10, p. 4270-4300
|
Subject: | Artificial intelligence | Bank customers | Intention to adopt | PLS-SEM | Malaysia | Künstliche Intelligenz | Bank | Bankgeschäft | Banking services | Konsumentenverhalten | Consumer behaviour | Electronic Banking | Electronic banking | Innovationsakzeptanz | Innovation adoption |
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