Advancing sustainable consumption in the UK and China : the mediating effect of pro-environmental self-identity
Year of publication: |
2015
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Authors: | Dermody, Janine ; Hanmer-Lloyd, Stuart ; Koenig-Lewis, Nicole ; Zhao, Anita Lifen |
Published in: |
Journal of marketing management : MM. - Abingdon : Routledge, Taylor & Francis Group, ISSN 0267-257X, ZDB-ID 645971-7. - Vol. 31.2015, 13/14, p. 1472-1502
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Subject: | East-West cultures | environmental concern | materialism and social consumption motivation | pro-environmental self-identity | susatinable consumption | sustainability marketing | China | Konsumentenverhalten | Consumer behaviour | Umweltbewusstsein | Environmental consciousness | Nachhaltige Entwicklung | Sustainable development | Nachhaltiger Konsum | Sustainable consumption |
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