AI concierge in the customer journey : what is it and how can it add value to the customer?
Stephanie Q. Liu, Khadija Ali Vakeel, Nicholas A. Smith, Roya Sadat Alavipour, Chunhao (Victor) Wei and Jochen Wirtz
| Year of publication: |
2024
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|---|---|
| Authors: | Liu, Qing ; Vakeel, Khadija Ali ; Smith, Nicholas A. ; Alavipour, Roya Sadat ; Wei, Chunhao ; Wirtz, Jochen |
| Subject: | AI | Artificial intelligence | Concierge | Customer journey | Digital agent | Künstliche Intelligenz | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Digitalisierung | Digitization |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JOSM-12-2023-0523 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015208862