All external reference prices are not the same : how magnitude, source, and fairness shape payment for digital goods
Year of publication: |
2023
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Authors: | Bassellier, Geneviève ; Ramaprasad, Jui |
Published in: |
Information systems research : ISR. - Linthicum, Md. : INFORMS, ISSN 1526-5536, ZDB-ID 2027203-0. - Vol. 34.2023, 4, p. 1761-1774
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Subject: | digital goods | e-commerce | external reference price | price fairness | pricing scheme | PWYW | Digitale Güter | Digital goods | Preismanagement | Pricing strategy | Konsumentenverhalten | Consumer behaviour | Electronic Commerce | E-commerce | Gerechtigkeit | Justice | Theorie | Theory | Online-Handel | Online retailing |
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