An analogical approach to the long term forecasting of major new product sales
| Year of publication: |
1989
|
|---|---|
| Authors: | Easingwood, Christopher J. |
| Published in: |
International Journal of Forecasting. - Elsevier, ISSN 0169-2070. - Vol. 5.1989, 1, p. 69-82
|
| Publisher: |
Elsevier |