An analytical approach for evaluating sales territory performance
[Von] David W. Cravens; Robert B. Woodruff and Joe C. Stamper
| Year of publication: |
1972
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|---|---|
| Authors: | Cravens, David W. ; Woodruff, Robert B. ; Stamper, Joe C. |
| Published in: |
Journal of marketing. - Thousand Oaks, CA : Sage Publishing, ISSN 0022-2429, ZDB-ID 218318-3. - Vol. 36.1972, 1, p. 31-37
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| Subject: | Absatzzone |
| Type of publication: | Article |
|---|---|
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002037962