An empirical research study to understand the relationship between buyers and digital store
Rohit Kenge and Zafar Khan
| Year of publication: |
2022
|
|---|---|
| Authors: | Kenge, Rohit ; Khan, Zafar |
| Published in: |
International journal of business performance management : IJBPM. - Geneva : Inderscience Enterprises Ltd., ISSN 1368-4892, ZDB-ID 2048148-2. - Vol. 23.2022, 3, p. 323-346
|
| Subject: | customer loyalty | customer satisfaction | digital store | sales management | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing | Digitalisierung | Digitization | Konsumentenverhalten | Consumer behaviour | Einzelhandel | Retail trade | Lieferantenmanagement | Supplier relationship management | Verkauf | Selling |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1504/IJBPM.2022.123831 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013440078