An empirical study of the desirability and challenges of implementing transnational marketing strategies
Nikolai Wasilewski
| Year of publication: |
2002
|
|---|---|
| Authors: | Wasilewski, Nikolai |
| Published in: |
Advances in competitiveness research : ACR. - Indiana, Pa., ISSN 1077-0097, ZDB-ID 20020363. - Vol. 10.2002, 1, p. 123-149
|
| Extent: | graph. Darst |
|---|---|
| Type of publication: | Article |
| Language: | English |
| Source: |
Persistent link: https://www.econbiz.de/10009902171