An Experimental Assessment of Effects Associated With Alternative Tensile Price Claims
| Year of publication: |
1994
|
|---|---|
| Authors: | Biswas, Abhijit ; Burton, Scot |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 1897731. - Vol. 29.1994, 1, p. 65-74
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