An extended Bass Model on consumer quantity of B2C commerce platforms
Xiaoyu Li, Jiahong Yuan, Yan Shi, Tianteng Wang, Xiangpei Hu, Felix Tung Sun Chan, Junhu Ruan
| Year of publication: |
2020
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|---|---|
| Authors: | Li, Xiaoyu ; Yuan, Jiahong ; Shi, Yan ; Wang, Tianteng ; Hu, Xiangpei ; Chan, Felix T. S. ; Ruan, Junhu |
| Published in: |
Electronic commerce research. - Dordrecht : Springer Science Business Media B.V., ISSN 1572-9362, ZDB-ID 2038488-9. - Vol. 20.2020, 3, p. 609-628
|
| Subject: | B2C commerce | Bass model | Dynamic analysis | Technology diffusion | Innovationsdiffusion | Innovation diffusion | Electronic Commerce | E-commerce | Theorie | Theory | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1007/s10660-020-09428-x [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012287521