An integrated framework for customer value and customer-relationship-management performance: a customer-based perspective from China
| Year of publication: |
2004
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|---|---|
| Authors: | Wang, Yonggui ; Lo, Hing Po ; Chi, Renyong ; Yang, Yongheng |
| Published in: |
Managing service quality : MSQ ; an international journal. - Bingley : Emerald, ISSN 0960-4529, ZDB-ID 12163971. - Vol. 14.2004, 2, p. 169-182
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