An investigation of the impact of sustainability drivers and transformative mediators on green buying behavior in the US and Brazil
Sandra Simas Graça and Virginie Pioche Kharé
| Year of publication: |
2023
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|---|---|
| Authors: | Graça, Sandra Simas ; Kharé, Virginie Pioche |
| Published in: |
Baltic journal of management : BJM. - Bradford : Emerald, ISSN 1746-5273, ZDB-ID 2241820-9. - Vol. 18.2023, 4, p. 428-449
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| Subject: | Consumer attitudes | Environmental knowledge | Green products | Marketing sustainability | Online education | Perceived quality | Price value | Social influences | Konsumentenverhalten | Consumer behaviour | Brasilien | Brazil | Öko-Produkt | Sustainable product | Umweltbewusstsein | Environmental consciousness | Nachhaltige Entwicklung | Sustainable development | Nachhaltigkeit | Sustainability | Umweltmanagement | Environmental management | Öko-Marketing | Green marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/BJM-10-2022-0377 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014380974