An Update of Marketing Student Perceptions of Learning Activities: Structure, Preferences, and Effectiveness
Year of publication: |
2005
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Authors: | Karns, Gary L. |
Published in: |
Journal of marketing education : JME. - Thousand Oaks, Calif. [u.a.] : Sage, ISSN 0273-4753, ZDB-ID 10459716. - Vol. 27.2005, 2, p. 163-171
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