Analysis of new products on basis of results from several minor analyses and creative interpretation
Year of publication: |
1978
|
---|---|
Authors: | Larsen, Torben |
Published in: |
Esomar congress. - Amsterdam, ISSN 0071-3082, ZDB-ID 611969-4. - 1978, p. 269-281
|
Subject: | Presse | Marktforschung | Dänemark | Leseranalyse |
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