//-->
Marketing auf Wochenmärkten
Elsäßer, Andrea,
PLS Path Modeling - A Software Review
Temme, Dirk, (2006)
Customer Value Analysis in Financial Services
Maas, Peter, (2007)
U.S. Commodity Promotion Organizations: Objectives, Activities, and Evaluation Methods
Lenz, John E., (1991)
Annotated bibliography of generic commodity promotion research
Hurst, Susan J., (1991)
Hurst, Susan J., (1989)