Antecedents and consequences of consumers' comparative value assessments across the relationship life cycle
| Year of publication: |
2013
|
|---|---|
| Authors: | Hansen, John D. ; Beitelspacher, Lauren Skinner ; Deitz, George D. |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 1897731. - Vol. 66.2013, 4, p. 473-479
|