Application of a Model of Human Capital to Promote the Competitiveness of Small and Medium Enterprises

Many small firms fail. Nevertheless, the contribution and impact that small and medium enterprises (SMEs) account for in the economy and employment in Mexico are substantial. These firms require innovation, opportunities, as well as systems management and internal spaces that allow them to generate greater growth. This paper proposes an innovative tool for directors and partners of this category of companies that are visionaries and are willing to learn. We adopt and adapt in their organizations a creative approach, through the active participation of human capital that will catapult their competitiveness