Application of geographical information systems for the optimal location of a commercial network
Year of publication: |
2017
|
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Authors: | Rodríguez, Vicente ; Olarte-Pascual, Cristina ; Saco, Manuela |
Published in: |
European Journal of Management and Business Economics (EJM&BE). - Bingley : Emerald, ISSN 2444-8451. - Vol. 26.2017, 2, p. 220-237
|
Publisher: |
Bingley : Emerald |
Subject: | Geomarketing | Automotive | Geographical information system (GIS) | Location-allocation model | Zip code |
Type of publication: | Article |
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Type of publication (narrower categories): | Article |
Language: | English |
Other identifiers: | 10.1108/EJMBE-07-2017-013 [DOI] 1019688157 [GVK] hdl:10419/190540 [Handle] |
Classification: | M31 - Marketing ; M10 - Business Administration. General ; R11 - Regional Economic Activity: Growth, Development, and Changes |
Source: |
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Application of geographical information systems for the optimal location of a commercial network
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